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Noonlovers Campaign On Social Media
Problem And Strategy

Problem

Increasing the engagement between the Noon and its customers.

We had to engage a huge number of people with the aim of brand awareness and sales growth. This brand wants its customers to build a family and share their best moments with the community.

Strategy

Creating a social media campaign in which the customers could share their photos and videos with #Noonlovers.

With the aim of communication and building a high engagement, a social media campaign was designed. Customers were asked to take selfies with Noon gourmet pizzas and sandwiches and share them on social media with #noonlovers.

Development Process

  1. Forming the concept of the campaign.
  2. Creating different content around the campaign and posting them on different social media platforms.

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